less -R --use-color unlocks a color scheme most people never touch. Man pages get formatted, then stripped, before they ever reach the pager.
Keep the formatting, then let less color it:
MAN_KEEP_FORMATTING=1 man tree | less -R --use-color -Dd+r -Du+bFull palette control if you want it, monokai-ish:
less -R --use-color -Dd+197 -Du+81 -DS208Pitfall: $MAN_KEEP_FORMATTING = 0 is still truthy. Bash checks for empty, not zero.